It’s been just over half a year since I relaunched my business as Responsive Editing. I wrote then about the process of renaming, rebranding and the new website, and in that post I said I would write again in six months’ time on how it had all gone. That time is about now. Apparently in other news, yesterday evening we … Read More
The story of a new name
I wanted to write a little about my experience so far of rebranding. I’ll also revisit this in six months or so, to see what measurable effects changing the name and image of my business has had. I decided to change the name of my business for three reasons. The first was that I felt the business name I had … Read More